Google Optimize + Fullstory - is there more to it?

  • 17 April 2023
  • 1 reply

I have Google Optimized setup on a website, and it’s validated to be installed correctly.

I have a test organized in GO with 2 landing pages but not yet launched.

I can see Fullstory capturing data and session replays for both the original landing page, and the test page, which is great and expected.

However I was wondering if there is more to Fullstory integration with Google Optimize, besides just configuring the pages to track within FS.

I guess what I’m trying to say is -- is there any custom FS feature that becomes available when Google Optimize is used?

Thank you

1 reply

Userlevel 5

Hey @smallchonker

That’s great to hear you’ve setup Google Optimize! You are correct in that it allows you to pass experiment & variant data into FullStory, but there aren’t new custom features that become available when doing so, I’m afraid. This integration can be incredibly valuable, and I would recommend checking out this article created by one of our customers that lists the benefits which may be helpful in understanding it’s capabilities. 

Please let me know if you have any other questions! 😊