How to calculate the average time elapsed between the first session and the purchase session.

  • 18 May 2023
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Hi! I'm trying to determine the time elapsed between the first visit of my users and the visit of the purchase, as many times users need time to think, evaluate before making a purchase.

1 reply

Userlevel 5

Hey @Alex! That’s a great question, thanks for posting! 😊

A way you could pull this information is by creating a simple 2 step funnel where the first step determines the first action on your site, and the second step is making a purchase. From there, you can view the “Median time to convert”. 

Here’s an example of what that could look like: 

You would then scroll down, and select “New this week” to ensure we’re only looking at new visitors. Here’s more information on that

Hope this helps! Please let me know if you have any followup questions!