Multiple scrolling events

  • 19 October 2022
  • 1 reply

Userlevel 3
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In FS we can measure how far down the page users would scroll, but I was wondering if it is possible to measure when users scroll up/down multiple times? On recordings often times I see users scrolling the page down and up multiple times and I’d like to know how frequent that happens.

1 reply

Userlevel 2
Badge +3

Hey Israel, as far as I know, there’s no way to do this out-of-the-box in FullStory. That said, I think there might be a way to do this with custom events? GTM has a trigger for scroll depth. If you were to push those triggers into your data layer, then you could see each time a user scrolls a certain % or pixel count down the page (assuming you’ve got Data Layer Capture enabled in FS). The problem here is that I don’t know of a way to make those events fire more than once per pageview, so you still wouldn’t be able to filter to people that scrolled back up. Even if you could get it to trigger multiple times per pageview, you risk hitting a custom event rate limit on pages where people scroll up and down very fast/frequently. Curious if anyone else has built some events to measure this before!

One way you may be able to measure this by proxy is by looking at the median time on page. Using that as a baseline, you could filter to users who spent a certain amount longer (let’s say 25%) on the page as a potential signal that they were going up and down the page a lot. Wouldn’t be 100% accurate, but I’m unsure of a perfect way to measure this :/

If you figure something out be sure to update this thread, because this is something I’d also love to have a solution for!